Rajnikath met Amitabh Bachchan at Audio Release of Tamil 'Robot'

Rajnikath met Amitabh Bachchan at Audio Release of Tamil 'Robot': Audio Release of Tamil film director Shankar's Robot (Endhiran in Tamil), starring superstar Rajnikanth and Aishwarya Rai Bachchan. Present on the occasion were a galaxy of celebrities, including the Bachchan family, two Oscar winners in A R Rahman and Resul Pookkutty, and others. Krishnakumar Padmanabhan recalls the event

Rajnikath And Amitabh Bachchan

The Tamil movie industry is on the cusp of change.

Earlier, viewers had knowledge of upcoming releases only through massive posters in vantage points in Chennai and other major cities.

Then, makers of event movies -- starring Rajnikanth or Kamal Hassan -- began coming on satellite television trumpeting the virtues of their films.

Of late, with almost every other movie being produced or distributed by production houses belonging to the extended Karunanidhi family, who also have a virtual monopoly in the cable television space, most of these movies come with the now-standard 360-degree promotion.

Director Shankar's Endhiran (Robot in Hindi and Telugu) is by far the most-expensive Indian film ever produced, and thus, the stars and technicians could not escape the publicity rigmarole.

But at a time when Bollywood stars text Union ministers alleging humiliation at the hands of Western airport security, stage their disappearance and concoct link-ups on the eve of their release, the Endhiran launch was a shining example of how the southern industry has stayed away from cheap publicity stunts -- at least so far.

Rajinikant Speech At the Event of Endhiran Music Launch Function

Rajinikanth Speech At the Event of Endhiran Music Launch Function:  Once again Rajinikanth, the superstar of Indian cinema, proved his simplicity through his straight forward speech at Endhiran music launch function held in KL, Malaysia.

PICC (putrajaya Internationl Conventional Center), the venue of music launch was jampacked on Saturday and thousands of Rajini fans were eagerly waiting to hear their matinée idol's speech. After the audio launch, Rajinikanth ascended the stage and as expected, the auditorium exploded in applause and one could almost touch the anticipation and excitement that spread through the hall.

Rajini started his speech with the world famous slogan (Thanks to Rahman) 'Ella pugazhum Iravanukke....'

Says Rajini, "There are four important pillars which are crucial role in this film. Shankar, Sun Pictures Kalanidhi Maran, Aishwarya Bachchan and Rathnavelu. This film will create history in the Indian cinema. I'm not saying this just because its a big budget or Shankar-Aishwarya-Kalanidhi Maaran-Rajinikanth combination. This is the first scientific movie made with Hollywood standards in India. First of its kind. Thats why I'm saying this with confident."

"When I signed Sivaji, I asked Kamal (Hassan) what kind of a maker Shankar was. He told me he is a very intelligent man, but a very demanding man as well. And now, before Sun Pictures came on board, I told Mr. Kalanidhi Maran that Shankar is a like a wild race horse – he will surely reach to the destination, but we must hang on tight to keep up with him. I'm sure that Shankar is a true visionary and would direct a fabulous Hollywood movie soon..."

Talking about A.R. Rahman, the superstar said, "For me Rahman is a real yogi. There are three important aspects that differentiate a normal man from a yogi. A true yogi has no ego. He is one who follows the path of love. Above all, he surrenders himself unto God by putting Him before all else – success, power, money. Considering these things, AR Rahman is a yogi. He has all these three qualities that spiritual gurus say make a yogi. He's a proof that you don't have to go to the Himalayas to find yogis. We, Tamils are very proud to have such a personality at our time!”

Rajini went on to say that Aishwarya Rai is no ordinary lady. She is a mixture of beauty and brains. "She is the most beautiful Miss World of our times. Even in a scene in the movie where she wore hardly any make up, she looked stunning! She's the kind of woman who is charming in every way," he added. He also comically mentioned that when he played romantic scenes with Ash, he was aware that her father in law Amitabh would warn him like 'Rajini gabardhar!'.

Coming to the unconditional affection of his fans for him, Rajini humbly said they treat him like a baby. "Parents dress their child in fancy clothes and rejoice when they see that child sing and dance. Similarly, you all dress me up in different get-ups, make me look younger, ask me to dance and sing, and praise and applaud me when I do that. It's all your doing. I do nothing," he quipped.

At the end of his speech, like the true philosopher and spiritualist he said, the super star insisted the happiness and the success because it is not permanent. "Sometimes you will have to come down before you achieve something which will take you to the top. If you succeed once and think you're successful, you would be in for a rude shock. Ups and downs in life are inevitable. Learn to accept both and move on,” he said and returned to his seat amidst thundering applause."

Robot Starring Rajinikanth and Aishwarya Rai is set for release On 10th September

Aishwarya Rai Bachchan Rajinikanth Latest News: Director Shankar is trying to reduce piracy by canning some scenes in 3D of the film Robot.

Robot starring Rajinikanth and Aishwarya Rai is set for release in September. Right now some work to do with visual effects is going on in USA.

Only one song is remaining, the rest of the film is done. According to information from Chennai, the film could release on Vinayaka Chaturthi day on September 10th.

After Sivaji, this is the second time Rajinikanth is working with Shankar, the director is taking care to see that photos aren't being leaked to the media.

AR Rahman's music, Prabhu Deva's choreography, Sabu Cyril's artwork, Ratnavelu's cinematography, Rasool Pookutty's sound effects are the highlights of the film